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Comber and Gordon (1992a, June 15). Building on product quality. ANA - ESOMAR. Retrieved April 28, 2024, from
https://ana.esomar.org/documents/building-on-product-quality
Lemmens and Khoury (1992a, June 15). Assessing marketing opportunities- The benefits of integrating the qualitative and the quantitative. ANA - ESOMAR. Retrieved April 28, 2024, from
Cook, J. . (1992a, June 15). The use of consumer research to assess the potential and optimize the launch of a new brand in the Arabian Peninsula. ANA - ESOMAR. Retrieved April 28, 2024, from
Kennedy and Grant (1992a, June 15). M-Net. ANA - ESOMAR. Retrieved April 28, 2024, from
https://ana.esomar.org/documents/m-net
Falcone and Figini (1991a, June 15). Measuring the vitality of a product after its launch. ANA - ESOMAR. Retrieved April 28, 2024, from
https://ana.esomar.org/documents/measuring-the-vitality-of-a-product-after-its-launch
Dawson, D. (1991a, March 06). The role of marketing research in identifying the need for cost benefit analysis. ANA - ESOMAR. Retrieved April 28, 2024, from
Meyers, Spangenberg and Verheggen (1990a, September 01). Tattoo, the development of a new product. ANA - ESOMAR. Retrieved April 28, 2024, from
https://ana.esomar.org/documents/tattoo-the-development-of-a-new-product
Prutton, Parfitt and Phillips (1990a, September 01). Developing a rounder tea. ANA - ESOMAR. Retrieved April 28, 2024, from
https://ana.esomar.org/documents/developing-a-rounder-tea
Orliac and Goodyear (1990a, September 01). KKKKKKKaaa.... ANA - ESOMAR. Retrieved April 28, 2024, from
https://ana.esomar.org/documents/kkkkkkkaaa-